Search Engine Optimization grows your business.
Navigating modern digital marketing terminology while trying to grow your business and increase your profits can be overwhelming. Attempting to navigate internet marketing while still having to run many other aspects of your business can be overwhelming. At YellowJack Media, we are SEO experts in national and local search engine optimization (SEO). If you are ready to start your online marketing strategy get a free website analysis today.
Our Miami SEO Services
We are based in Florida and with an SEO company in Miami with a Miami-based SEO expert team that can create complex and optimized SEO strategies that get you ranking higher than the competitor.
Our marketing services are not “proprietary” as SEO can be learned by any business owner, We just help businesses speed up the process by dedicating ourselves to their strategy for them with a large team of creatives and analysts. We make the SEO process easy for business owners so they can dedicate their time to what they know best, Their business!
Our SEO agency in Miami can provide your business with the search engine marketing tools and search engine rankings you need in order to gain a competitive edge in today’s market.
We service all local businesses within Miami Dade county including Brickell, Miami Beach, Downtown Miami, Kendall, Doral, and more. Our Miami SEO agency is dedicated to helping and expanding businesses in Miami.
If your SEO strategy is done correctly, SEO can increase conversions by 14.6% in comparison to the average conversion rate of 1.7% for paper advertising. Growing your business online is not straightforward or clear anymore. Let our team of SEO specialists do the hard legwork and start your SEO campaign today, All you have to do is sit back and profit. Start with the best SEO team and get a free website analysis.
What is SEO?
SEO is the acronym for search engine optimization. SEO is the process of optimizing your website design and content by utilizing known optimization rules for organic traffic that impact algorithms in organic search results. A search will be considered organic if there is no advertising involved and the person is simply searching the internet without external influence.
YellowJack Media’s Miami SEO specialists make sure that your website contains the keywords necessary to appear in that search with its extensive SEO audit, and rank you closer to the top of the results list. The closer to the top of the list your business is, the more likely you are to receive that person’s business. In fact, at least 40% of the revenue earned by a business is directly related to organic searches.
There are two types of SEO that need to be optimized for enhanced search engine ranking:
On-page SEO is technical SEO that affects the way the visitor experiences the website but also follows optimization 101 in web design and web development that help rank your website. On-page SEO variables include
- How fast does your website load on all devices like desktops and cell phones
- Proper Keyword research related to the content on your site
- Making sure all of your pages are working and indexing
- Schema Markup – Set of scripts that enriches your site on search engines
- Content Marketing Strategy ( Blogs and pages that influence people researching your product or service )
- and many other factors See more here
Search engines like Google like to see that you have done your homework and you are delivering the best experience and giving your visitors the best information. This alongside fixing all technical issues helps in optimizing your website for search engine ranking.
Off-page SEO is as it is named, Anything SEO-wise off of your website. The strategies that encompass “off-page” include:
- Linkbuilding campaigns ( Building reputation with other websites that link to yours )
- Local SEO ( Adding your website to as many local directories to rank on Maps )
There are many sub-elements that can be applied to both strategies but both help Google determine your legitimacy and if your website is SEO friendly.
What is “local” SEO?
Local search engine optimization refers to the process of optimizing a web page for local results. For example, when someone is looking for a specific product or service nearby, they will add “near me” to the end of their search. These local searches have increased by 200% in the last year. For small businesses that cater specifically to a small town or a smaller portion of a large city, local SEO optimization makes it so that the business can maintain a strong presence, thereby further increasing their chances of generating better leads and sales. The SEO specialists at YellowJack Media make sure that your website contains the keywords associated with your Miami business in order to appear in that local search results, and rank you closer to the top of the list
Ratings & Reviews Management
Ratings and reviews of products and services are cornerstones of a successful business. These are even more imperative in the digital world, as search engines will more readily promote higher-rated sites in their search results. YellowJack Media’s local SEO services include the management of your website’s ratings and reviews by applying proven keyword targeting techniques to ensure higher-ranking search results for your business. We specialize in keyword targeting by analyzing over 100 keywords that properly suit your business and impact your revenue.
Nearly 80% of consumers trust online reviews and ratings as much as they would a personal recommendation.
Moreover, those ratings and reviews supply organic keywords that weigh heavily into the algorithms that determine your search engine visibility.
What is Link Building?
Link building is a marketing strategy that focuses on creating links to your website from other pages. These high-quality links are factored into the algorithms that search engines utilize to rank your business in search results. YellowJack Media’s marketing services include the creation and management of link building.
The more relevant high-quality backlinks you have, the higher your search engine ranking will be. High-quality backlinks are those that are placed on reputable, popular, relevant, and authoritative websites.
For example, links on web pages ending in .gov or .edu are considered to be of higher quality. Also, links on pages such as Forbes are considered of higher quality. As long as your link is showing on a website that can be trusted, as in a page that does not contain spam or malicious content, it will be factored in as high-quality.
Creating and managing backlinks in an organic way, meaning following SEO guidelines for optimizing your site, content, and backlinks can be tedious and slow.
Does this mean you can rank well without backlinks?
It depends on your business. If you have a niche business, product, service, or website with little to no competition, you can survive without backlinking. However, if you are not classified as niche, then you should employ every aspect of SEO available to boost your ranking and visibility online. At YellowJack Media, we can do all the tedious legwork for you.
User Experience & Mobile Friendliness
Excellent SEO-ready web pages are those that are optimized for mobile browsers.
61% of Google searches are conducted on mobile devices, so ensuring your pages are appearing correctly is imperative.
YellowJack Media’s local SEO services include user experience and mobile friendliness analysis both before and after collaboration.
How you meet digital customers makes a huge difference in conversion. Customers need to find answers to questions or problems effortlessly, and if they have to dig to find answers or the solution, they are less likely to purchase from you. In fact, 69% of mobile users are more likely to purchase from web pages that answer their questions readily. Furthermore, 61% of mobile users prefer to purchase from web pages that customize their approach according to location and preferences.
Can you guarantee results?
At YellowJack Media we do not guarantee number one rankings in search engines. There is never a guarantee in digital marketing, and if an SEO agency claims that they can guarantee a specific ranking, they are most likely using black-hat strategies.
- Black-Hat marketing strategies, also called spamdexing, utilize dishonest methods for achieving the highest rank in search engine results. The web pages with these black-hat strategies repeat unrelated keywords and phrases in order to reach the person conducting the search faster. These pages are often numerous, with the majority of the text hidden to the consumer, and are often called zombie pages. In regards to SEO, these pages are off-page SEO which boost the actual website’s ranking in the search engine results. Technically speaking, this is lying to customer or creating an illusion of a high-quality website when the reality is that they are faking their authority. Google’s official statement regarding black-hat strategies states: “No one can guarantee a #1 ranking on Google.”
- White-hat strategies improve SEO by increasing content quality. Search engines employ numerous algorithms to determine the authority of a website. One such algorithm involves searching through content to see if the related keywords are in the body of the text or not. When keywords are not in the content itself, the search engine algorithm will flag the website for removal from their ranking system. In order to not be classified as spam, and to rank higher in the search engine results, businesses need to employ backlinking strategies that are authentic and related to their specific SEO keywords.
YellowJack Media only employs white-hat marketing strategies and never uses scams or spam. For this reason, we cannot guarantee you will receive page one rankings in search engines. However, we do promise that you will be happy with the results you see through our professional SEO services.
Why choose YellowJack Media?
Our team is composed of data-focused professionals and as a result, we are dedicated to increasing your leads and revenue, not just optimizing your SEO content. We have over 16 years of experience performing white-hat SEO – honest optimization of web pages, content, and backlinks. Our primary emphasis is enhancing your website, existing advertisements, and search engine visibility. We provide each client with a personalized marketing strategy encompassing content marketing, paid channels, and branding in order to capitalize on their ROI.
The YellowJack team is constantly studying the latest digital marketing trends and is skilled at adapting to any growth-oriented industry. We pride ourselves on being leaders in search engine optimization, PPC management, link building, social media marketing, and consulting.
We are different from other SEO agencies in that we treat you as a partner. We are dedicated to building and maintaining relationships, which is why we limit the number of clients we assist.
At YellowJack Media we want to focus and fully dedicate ourselves to seeing your business grow. We promise that you will see the results you want with us as your professional SEO firm.
If you’re ready to join a team with proven local SEO success, contact us today for a free website audit or consultation!